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Mira Mäkiranta Joins Nordic Morning as Head of Analytics in Helsinki


As of April 6th 2021, the Nordic Morning team are delighted to welcome Mira Mäkiranta to lead the analytics department located in Helsinki.

Mira is the latest senior hire for Nordic Morning in a continued drive to attract the best talent and strengthen their client offering.

With a strong digital background in data and leadership, Mira has crafted her impressive career over 2 decades working for the likes of Taloustutkimus, Satama Interactive, and latterly at Quru Oy where she held the position of CEO. Mira has also worked as a Google Regional Trainer for Google Analytics.

I strongly believe that in the world of digital, data is becoming increasingly important. But just having perfect data stored and visualized is not enough. We also need to be able to use that data as efficiently and fairly as possible to create actionable insights, better customer experience and intelligent digital marketing.

My dream is to support the development of our analytics competence covering everything from business strategy to technical details and analysis, all in close collaboration with our three Nordic offices.

Commented Mira on her future with Nordic Morning.

With data and analytics at her core, Mira is also an experienced leader of people, harboring a passion for understanding the world around us and what truly motivates behaviour.

Agency Director of the Helsinki office, Mikko Peltomäki commented;

We are really excited to have Mira join the team at Nordic Morning. Her customer understanding combined with her skills within digital marketing and strategy give us an advantage for our clients and the team who will be working with Mira. A warm welcome to you Mira, let’s do great things!

With Mira onboard, the Nordic team continues to strengthen and develop an offering to clients truly wishing to develop their digital positioning. The future looks bright.