Clients
Skatteverket
Nordic Morning and The Swedish Tax Authority have collaborated since 2015 on a wide variety of projects. We have worked as external and on-site consultants for extended periods, as part of the internal Tax Authority teams, providing the following:
- Enabling and supporting digital transformation
- UX & Service designers
- Customer journey analysis
- Permanent QA and technical liaison consultant for internal and external workflows
- SEO, analytics and data science consultants
- Project managers, producers, art directors, content editors, copywriters
Snickers Workwear
Snickers has manufactured high-quality workwear for over 40 years. They wanted to promote their new brand identity and establish themselves as a front runner within technical workwear. As their chosen partner on this transformation journey, we have:
- Developed and produced films that stengthen the Snickers brand
- Promoted visibility in digital channels.
Försvarsmakten
The Swedish Armed Forces is one of the biggest authorities in Sweden, with ultimate responsibility for national security. Transparency and openness are important parameters since all residents should be able to have an insight into the work of the authority. A strong digital presence makes this possible. Our collaboration began in April 2012. We are delivering top level tech development and management at the highest security levels. We have the responsibility for multiple platforms, including:
- The public governmental website, forsvarsmakten.se
- The career and recruiting portal, jobb.forsvarsmakten.se
- FMTK, Swedish Armed Forces Sports Club, a training app
- Mitt Försvarsmakten, like My pages, a CRM-system for logged-in users
Arvato
Arvato is an international provider of business services that wanted to establish a presence in the Nordic region. To succeed and establish themselves as an authority on payments they chose Nordic Morning as their partner. Together we have:
- Set up and implemented content strategies
- Created customer-optimized content based on data and user behaviour
- Developed data-driven campaigns to aid lead generation
Finnair
The travel industry has undergone major transformation due to digitalization. In the last two decades, business models and competitors have changed radically.
With its customers expecting both competitive prices and a great customer experience, Finnair has a long-term strategy to meet their needs.
In close cooperation with Finnair, we have been a strategic partner on this journey since 2012. Together we have:
- Implemented strategic change with clear financial benefits
- Designed digital concepts based on data and insights
- Driven customer-centric content for paid and owned channels.
L'Oréal Paris
Beauty is one of the favorite topics among internet users and one of the fastest-growing categories in e-commerce. Digital and beauty are a perfect match.
Together with L'Oréal Paris we help define the progress of their digital transformation in the Nordics, striving for efficient, engaging and innovative digital communication solutions.
- Planning & executing digital campaigns
- Producing always-on content
- Gathering consumer insights
- Measuring and visualizing campaign performance
Arla
Since 2014 Nordic Morning has been a communication partner of Arla Foods, the largest producer of dairy products in Scandinavia. Our mission is to strengthen the market position of several leading Arla brands by:
- Conceptualizing marketing strategies
- Creating brand-building content for paid and owned channels, both print and digital
- Developing comprehensive communication concepts and activities
- Consulting within Marketing Technology, Web Analytics, SEO and SEM
Ramirent
Ramirent provides rental equipment and services to the construction industry.
Together with Ramirent, Nordic Morning created a customer-centric experience with accessible functionality to meet customer needs, and accelerate the digital growth of the company.
- Implementation of E-commerce solution
- Service design
Avanza
Avanza was founded 1999 and has grown from being a small, online stockbroker to becoming an online platform that is challenging major banks and insurance companies. And the market still has considerable growth potential.
Nordic Morning’s partnership with Avanza has led to an increase in sales volume at a lower cost per sale. The key to this success was shifting from channel-centric optimization to broad media-management based on customer journeys that move across channels and touchpoints.
- Implementing and developing the company’s marketing technology stack.
- Full funnel marketing optimization
- Allocation of media spend based on customer behavior
- Onsite support to ensure rapid implementation
